Opel Chooses Qualcomm For The Astra 2022 “Detox” Dashboard

Onboard The New Opel Astra 2022, There Will Be The Hand Of Qualcomm, Which Has Developed The Technology For The Vast Digital Dashboard

Qualcomm and Opel have announced that the next generation of Opel Astra will use the latest Snapdragon Automotive Cockpit platforms in the past few hours. Curious is the motto chosen for the project, Detox to the Max, about cutting superfluous information made possible by digital dashboards, particularly that of the Opel Astra 2022.

Hey Opel: with just two words, the new Opel Astra will listen to the driver and passengers to fulfill their needs and requirements. As seen in competing solutions, Opel’s voice recognition also understands spontaneous language and works thanks to the internet as the entire latest-generation infotainment. The company has tried to obtain maximum comfort by minimizing the possibility of being distracted from the road. Detox to the Max is the motto they wanted to fight all forms of digital stress. Also, in the new generation of Astra.

Qualcomm’s Component On Opel Astra 2022

The potential of the fully digital Pure Panel dashboard, equipped with a high-definition touch display in an extra-wide format, is made possible by the technological achievements made by Qualcomm with the Snapdragon Automotive Cockpit platform. It is already used on other cars of the Stellantis group and in competition. 

A single screen is placed in the upper part of the dashboard, between the driver and the central tunnel. It encloses the area dedicated to the instrumentation and the onboard entertainment area for all occupants.

Qualcomm’s Snapdragon Automotive Cockpit platform will provide the next-generation Opel Astra with voice capabilities, wireless mirroring, and audio, all in maximum energy efficiency and with the ability to update the onboard operating system via OTA, i.e., remotely. To the internet connection a bit like with smartphones, tablets, and PCs. There are several advantages, including not having to stop the car at the official assistance for the update and the timeliness of the arrival.

Qualcomm And Opel Enthusiastic

Tobias Gubitz, Global Head of Product and Pricing of Opel, commented that the generational leap was made possible by the technology onboard the new Opel Astra developed by Qualcomm.

“We are honored to partner with leaders of the caliber of Qualcomm to define following generation experiences and thereby accelerate the future of the automotive industry. We look forward to Qualcomm’s Snapdragon Automotive Cockpit platforms to help deliver the digitally enhanced experiences we want to deliver to our customers. “

This was echoed by Stefan Marxreiter, VP of Business Development for Qualcomm.

“Qualcomm remains committed to developing superior automotive technologies designed to meet and exceed customer expectations. Features inside the cockpits greatly influence purchasing decisions, and we look forward to partnering with Opel to continue striving to deliver advanced experiences aboard the well-equipped, safe, and enjoyable cars their customers want. “.

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